YOTEL’s top RM tip: look at your data in more ways than one!

With the promise of a ‘whole new hotel experience’ UK-based YOTEL is for the traveller that values quality but ‘doesn’t need the fuss’ of a traditional luxury pad. So how does it do revenue management? EyeforTravel put some questions to Joe Pettigrew, SVP Commercial Strategy at YOTEL, who is speaking at the upcoming Revenue and Optimisation Growth Summit in Amsterdam (Nov 26-27).

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