Wake-up call: Swiss hotel school says ignore blockchain at your peril

Is blockchain technology the macro-disruption we can’t afford to miss? Or is it just a nerdy, best-avoided ‘Ponzi scheme’ for gullible investors? Didn’t Bitcoin crash in 2017?

As with most innovations, there is a ‘hot mess’ phase while bugs get worked out, infrastructure and protocols are developed – look at the crash of the dot-com boom. But does that mean you should throw the baby out with the bathwater? Imagine if people had stopped using the internet in 2000.

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