Is mobile storytelling the next piece in the platform domination puzzle?

Alex Tourski is nothing if not passionate about izi.TRAVEL the storytelling platform that was inspired by a two-day road trip from Amsterdam to Florence in July 2007. The trip, says Tourski, who will be speaking at EyeforTravel Amsterdam, was “so boring” that he simply “had to invent something”.

Imagine, he thought, if he could hear stories en route about significant points of interest, such as the historic importance of the Belgian town of Waterloo, where Napolean was defeated in 1815. 

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